"For example someone freeskiing up and down a public lake could probably care less about a ranking list or what it takes to aspire to ski at the nationals until a competitive bug bites them. That's ok but those skiers are not AWSAs target until they want to go to tournaments."
As a super brand new, haven't even ski'd the course yet but am going to soon skier, this concerns me. I am not young but I do like to stay athletic. I chose slalom because it's something I did 25-30 years ago and enjoyed back then, NOT because I've seen any type of outreach, advertising or any other type of "draw" to the sport put out there by the AWSA or any other organization. Wakeboarding/surfing stuff is more abundant pretty much everywhere. They capitalize on it. It's the new "slalom/trick/jump" so to speak. The question is, will the AWSA begin some kind of "renaissance" of the 3-even sports or will they let them die a slow, painful death? Just my 2 cents from a new guy. I am one who has a little disposable income, not tons but would like to get others into at least slaloming, maybe even attend a few tournaments as a guest but maybe very minor tournaments as a competitor as I improve. AWSA, get your advertising/marketing folks to "draw me in". I just don't see any of that out there now. The sport will likely continue to decline unless it is given more attention from the top down. If there isn't advertising by the organization, interest in growth by those currently involved and a nurturing of newcomers by the old timers, I don't see much hope.