@jimbrake - The first line tells it all, "have one or two kids that actually ski outside the collegiate scene". Personally, I believe that this would be a great starting point if we wanted to grow the sport, not the end, but a start. They already understand ski sites, slalom courses, scoring, etc. In my mind in terms of growing the sport, collegiate skiers are low hanging fruit.
@MattP - I think the money issues is part of the non-AWSA skiing during college, but within a year or two after that changes drastically. Within about 3 years of graduation I had a couple friends who had dropped $15k on boats and others who had joined private sites, but none of them were interested in tournaments, which leads to your number 2, AWSA tournaments are not fun. I am old enough to not want a wild collegiate tournament experience anymore, but the comradery would be nice. Things like announcers would help. My wife enjoyed attending collegiate tournaments as a non-skier, but I drug her to one AWSA tournament and she told me that I can go to the rest alone. I have often wondered if some sort of team setup (similar to collegiate) but based upon your home ski site, county, etc would help get people more interested in the other skiers. Awhile back some friends were discussing hosting a collegiate alumni tournament, you choose the school you went to, root for, etc. and you compete on a team for that school with team rankings worked out the same way as collegiate. I think it would add the fun factor back into. The Bakersfield crowd was doing a great job with the "Ski League" (I can't remember the exact name, its been a few years) with a "never run" style tournament. It was a great tournament with a very fun and festive atmosphere.
In short, I graduated 5 years ago, I am still in a graduate program. I don't think cost is as big of an issue as people think for recent graduates. I am on a tight fellowship and could swing it if there were ski sites closer to where I am (3hrs to nearest site... I made a career sacrifice). From my experience many can swing it financially, but choose not to. I would like to know why. We can make all kinds of excuses for them and why their generation, financial status or desire not to do anything hard keeps them from skiing. Or, we could find out from them. My concern is that the reasons that they don't stick around have as much to do with the structure of the current tournament scene and thus "us" as it does them. I could go on about this one for days as I have spent many long days in the boat discussing this issues with 70+ yo skiers and college freshman all over the country...