A bit off topic but on the same lines of what we are aiming for. Just my opinions.
Skiing has developed into a very covert sport, that does not see any light of day from the joe public. I mean just think how many sites are in the middle of know where in someones back yard. All that is happening is that skiing is becoming an inaccessible sport that only the rich can get into. If the mentality is that you have to be on the best lakes with the perfect shape, the perfect depth and the perfect direction, and these places are most likely invitation only basis, and as said before in the middle of know where, then yes nobody is going to know or try out our sport, because they can't.
My lake (rented) is surrounded by over a 100 holiday lodges. Every year I teach hundreds of people to ski because they see us at the crack of dawn slaloming and jumping, and think hey lets have a go at that. 99% love it and want to be able to continue on, and so information is passed on for other sites. Yes our lake is bigger than you want, and the depth is all over the place, but we have 2 courses and most the time it makes for awesome skiing, and completely open to the public for pay as you ski.
In comparison we have a purpose built lake 45 mins down the road. They are hard to get too (gravel track) in comparison to us been 2 mins off the main motorway (highway). They do there bit for promotion but its still an invitation only club, with limitations to just slaloming.
Im not saying we are awesome,and everyone is doing it wrong as the main downfall is been in the freezing UK :) and I love going to jacks or swiss to ski, but for promotion you need to get out there showing people what to do, because we all know how addicting this sport is. Get people into it and they will continue. I guess as a summary I'm saying we need more wide spread tourneys like moomba and malibu open. But from this actually make it easy for people to have a go. Once you get the sport bigger then sponsors will come, and we will get back on live TV. Rather than just trying to make a single tourney bigger, that is a very short term approach, we need to look to a long term.