Lately I've been struggling to see how the sport shrinking is hurting me. It's not. I have a $1,500 ski, $700 boots, $125 vest, $65 gloves, don't remember what my top-of-the-line rope, or handle cost last time. I've got a nice pretty boat, and a private lake and a public river course. I could care less if the sport is shrinking.
Well, except I cannot buy a $1,500 ski within a 5 hour drive from me. I had to get my boots in Orlando, a 9 hour drive. And actually, none of my equipment came from anywhere near me. No one sells ski boats near me, not expensive ones, or even "cheap" ones. I go to big cities for work and I find ski shops to get my stuff. Most of these shops can only afford to stock stuff because they are piggy backing off a more profitable sport. The last shop I was in had a 2010 Radar Strada, new on the shelf, and a bunch of other 2 year old top gear. That's bad business. I'm glad they try, but I'm surprised they even bother. Hell, I ordered a ski sock I don't need, just to give them some water ski specific business.
If we don't get on it, we're gonna be left with Chinese HO and O'Brien in every Walmart, and nothing else. Yeah the boutique ski companies will always exist, but they'll fail like they currently do, but at a higher rate, matching ours.
I'm gonna be honest, that itself might be crap. Is it a pull-market or a push-market. Do we get the top skiers noticed, creating demand (push), or do we create demand by making the SPORT (not the recreational activity) available to everyone, and create a pull for better equipment? The top level, governing body needs to get that decision made, make it clear to those of us left, and we need to go out and promote, in whatever ways we can. Both can be focused on, but not with a lot of success. Let's do one, if it doesn't work, I'm good with trying the others. I'm betting on the latter.